To Personalise or Not To Personalise

Personalization or personalization at scale means different things to different companies and different industries. When defining what it means for you, it’s important to establish a thinking process that looks at all the inputs and outputs rather than grabbing some industry jargon and stringing it together.   Define your strategy […]

Read More

The Digital Transformation Wave

The Digital Transformation Wave 2020-09-25 |Business Architecture Team If a digital transformation were to be defined:-  Briefly it could be defined as the integration of digital technology into all areas of a business that fundamentally changes how the businesses operate and deliver value to customers. In today’s world, everyone is talking […]

Read More