Areteans delivered a unified customer conversation and a channel-agnostic experience to facilitate customer acquisition across our client’s sub-brands. We transformed siloed campaign-based marketing to Pega and provided a targeted 1:1 customer engagement platform.
We showcased deep domain and Pega technology thought leadership in providing a comprehensive roadmap to smooth the migration. We worked together to improve agility, reduce time to market, and retain customers.
• Pega Marketing to provides contextual, real-time decisions across their email, SMS, mobile app, mobile push, direct mail, telemarketing, geo-location, and NPS programs.
• Developed the application in such a way that is self-sufficient for users to configure offers and run campaigns
• Cross-sell/upsell data /mobile packages, re-contracting
• Implemented mobile channels, Outbound mobile provide offers in 120 milliseconds
• Integration to SMS server using Pega OOTB capabilities