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Unleash efficiency in back-office operations with AI and generative AI

Imagine a banking customer interested in exploring investment opportunities but overwhelmed by the abundance of options available. So, she seeks assistance from her bank, which offers her an AI-powered tool that analyzes her risk profile, investment goals, and financial preferences, and presents a curated list of investment options customized to her needs.

Reimagine client lifecycle management in banking

Imagine a banking customer interested in exploring investment opportunities but overwhelmed by the abundance of options available. So, she seeks assistance from her bank, which offers her an AI-powered tool that analyzes her risk profile, investment goals, and financial preferences, and presents a curated list of investment options customized to her needs.

Level up with AI skilling

Technology is evolving at an unprecedented pace, compelling organizations to equip their workforce with the skills required to thrive in a new AI landscape. Our Learning and Development (L&D) department has created a comprehensive AI skilling program aimed at unlocking efficiency and productivity like never before. We’re holding a series of sessions focused on generative AI.

Navigating tomorrow partnering to shape enterprises of the future

The business landscape is evolving rapidly, marked by constant change and disruption. The future is not a static destination. It is a fluid milieu necessitating organizations to be agile and forward-thinking. Businesses must adopt a mindset of perpetual adaptation. They must keep reinventing to be relevant to the world that will be.

How can CEOs maximize value creation using Generative AI

It was only a matter of time before it happened. From not featuring at all in their priority list in 2022, tech modernization emerged has the second-highest priority for CEOs in 2023, according to a global study by the IBM Institute for Business Value. Leaders realize that regardless of the business vertical their organization belongs to, embracing technological advancements is crucial to achieving their productivity objectives.

Navigating infinite excellence: Reflecting on 2023 and what lies ahead

Navigating infinite excellence Reflecting on 2023 and what lies ahead Driving CPG success from ideation to profitability As we wind down the year, we find ourselves emerging from a year marked by ‘infinite excellence’ across customer, partner and industry successes. The year has been a testament to our pursuit of Pega innovation and commitment to delivering client outcomes from automation to autonomous enterprise.  At Areteans, one of the key highlights of the year was being honoured with the Pega Partner Innovation–Market Maker Award at PegaWorld iNspire 2023. It underscored our dedication to pushing the boundaries of what’s possible with Pega and Build for Change®.  As we reflect on the year that was, we look at some notable shifts that will define and shape the path forward. AI-powered decisioning came to the fore In the ever-evolving landscape of decision-making, artificial intelligence (AI) emerged as a transformative force for being future-ready. It changed the way organizations and consumers made decisions and drove outcomes like never before. At the forefront of this shift was Pega. With a suite of solutions harnessing the power of AI, it redefined the decisioning process. At Areteans, we leveraged Pega CDH to analyse customer signals in real-time, allowing customers across financial services, insurance, telecom, healthcare, government sectors to continuously adapt to evolving needs. Unifying insights across channels, our Decisioning as a Service (DaaS) facilitated hyper-personalized interactions, ensuring that decisions were made in the moment with always-on AI-powered decisioning. Personalized engagement ruled with real-time next-best actions As per Mckinsey’s Next in Personalization report, 71% percent of consumers expect companies to deliver personalized interactions and 76% percent get frustrated when this doesn’t happen. Not surprisingly, targeted communication that is relevant and useful can create lasting customer loyalty and drive revenue growth between 10-30%. Which is why personalization remained at the core of how businesses formulate, execute, and refine their customer experience strategies. At Areteans, leveraging customer-centric decision-making we delivered solutions that combine rules, predictive models, and machine learning for swift and accurate next-best actions. 2023 clearly demonstrated that the era of one-size-fits-all interactions is over. With Pega, we empowered organizations to deliver seamless, relevant, and empathetic experiences at every stage of the customer journey. Notably, Forrester recognized Pega as a leader in the Forrester Wave™ real-time interaction management for setting the gold standard for sophisticated enterprise deployments. The year clearly demonstrated that the era of one-size-fits-all interactions is over AI-powered decisioning came to the fore Pega’s AI-driven solutions extend to automating service and sales processes, revolutionizing how organizations engage with their customers. From containing contact centre volumes with Pega self-service to optimizing every interaction with next-best actions, Pega Customer Service™ and Sales Automation™ showcased the power of AI in delivering amazing experiences at scale. Pega took the reins in optimizing workflows through Process AI and Process Mining, making processes and workflows smarter, less manual, and more streamlined. With the Pega Platform™, organizations could monitor, optimize, and improve processes with the assistance of AI. AI-infused workflows helped respond proactively to changing dynamics, contributing to the overarching goal of personalizing every interaction across every channel in real-time. Measuring and monitoring climate change actions with CZERO According to the Paris Agreement 2015, to limit global warming to 1.5°C, GHG emissions must peak before 2025 at the latest and decline 43% by 2030. Aligning with the climate urgency, our solution C-ZERO not only facilitates the measurement of emissions but also offers a strategic roadmap from monitoring to effective management.  Recognized with the 2022 SEAL Business Sustainability award, C-ZERO can assist organizations in realizing data-driven emission reductions, aligning with 2025 and 2030 targets. It serves as a facilitator for businesses’ sustainability and Environmental, Social, and Governance (ESG) objectives. Looking ahead to 2024, we anticipate C-ZERO will significantly contribute to advancing our customers’ ESG priorities. AI-assisted low code accelerated development The transformative impact of AI from decisioning to development is not just a vision for the future; it is happening now with Pega leading the way. For organizations seeking to accelerate development time, Pega GenAI offers AI-assisted low code. It helps enterprises by enabling rapid application development, reducing costs, and fostering innovation through automation and intelligent suggestions. Through tools like App Studio, organizations can automatically generate low-code apps, going from idea to app in minutes. Pega GenAI not only boosts low-code development but also fosters creativity with generative AI. Generative AI revolutionized the tech landscape ChatGPT not only awakened the world to the revolutionary capabilities of AI but also ignited a surge of unparalleled creativity. Its adeptness at replicating human dialogue and decision-making marked a significant turning point, representing AI’s true inflection moment in widespread acceptance. The technology’s disruptive potential became palpable, captivating global audiences and offering a firsthand glimpse into its transformative power. Language-based models, with their capacity to analyze vast datasets, have the potential to “know” every facet of an organization’s history, context, nuance, and intent. From applications and systems to documents, emails, chats, video, and audio recordings, anything conveyed through language can become a valuable resource driving next-level innovation, optimization, and reinvention. The era of leveraging language for unprecedented advancements was within reach. As organizations grapple with the potential of Generative AI, Areteans stands ready with answers, anticipating the profound impact it will have on business and enterprise applications. 

Elevate customer experience with real-time decisioning

Elevate customer experience with real-time decisioning Elevate customer experience with real-time decisioning Decisioning combines the power of data, rules, engagement policies and predictive analytics to make compelling choices regarding what to present to customers, through which communication channel, and precisely when to engage. By harnessing the capabilities of artificial intelligence (AI) and machine learning (ML), decisioning goes beyond conventional channel limitations, enabling smarter interactions at every touchpoint that can adapt and change in real-time.  As per Mckinsey’s Next in Personalization 2021 Report, 71% of consumers expect companies to deliver personalized interactions and 76% get frustrated when this doesn’t happen. Not surprisingly, targeted communication that is relevant and useful can create lasting customer loyalty and drive revenue growth between 10-30%. Which is why decisioning resides at the core of how businesses formulate, execute, and refine their customer experience strategies. Real-time decisioning: A CMO priority In today’s competitive business landscape, a laser-sharp focus on delivering exceptional customer experiences is imperative. To achieve this, the modern CMO needs to deliver contextually relevant experiences at the right moment in the customer life cycle via preferred customer touchpoints at scale.  The process is challenging, nonetheless. Here’s why: Numerous interactions across multiple online and offline platforms shape a consumer’s overall experience. Moreover, modern consumers engage in their decision-making journey at multiple stages, not just at the top of the marketing funnel, aka the ‘Awareness’ stage. To keep pace with customers, brands need to be able to make decisions about how to engage in milliseconds with hundreds of data points across multiple channels. Many organizations do not have digital channels connected to other critical avenues of the customer lifecycle, like sales, service, and agent channels. This is a blind spot because those interactions are crucial to creating robust relationships. Organizations lack end-to-end Customer experience (CX) orchestration capabilities that are real-time and comprehensive across organizational functions, processes, products, and teams. The CMO has to devise a strategy to build a foundation of customer centricity leveraging technology and data to galvanize business growth. In essence, what is needed is a platform for real-time decisioning that: Delivers real-time next best actions (NBA) across all digital channels Connects all customer engagement points into a unified customer experience Provides contextual offers with a strong focus on empathy for the customer Balances the priorities of the business with the needs of the customer for each NBA Leverages technology to create hyper-personalized customer experiences  Uncovers actionable insights from the vast troves of customer data available through AI and decision strategies  Organizations are becoming increasingly aware of the importance of real-time decisioning as, according to a Pega study, 88% of organizations believe that real-time decisioning is crucial to creating a superior customer experience. But only 39% have actually made the investment. Disparate martech and adtech products, lack of system integration and limited actionable data-driven insights make it challenging for them to incorporate centralized, real-time decisioning. Track, Analyze and Reduce Your Carbon Footprint Smarter decisions, successful outcomes, every time, everywhere At Areteans, we recognize that an integrated platform of people, processes, data, and intelligent applications can consistently deliver successful outcomes in the decisioning process. To achieve this, we offer Decisioning as a Service (DaaS), powered by Pega’s Customer Decisioning Hub (CDH).  With DaaS, you can: Make every customer experience hyper-relevant Our solution continuously reads the billions of signals your customers generate. We integrate and analyze high-value data like behavioral data, cross-channel response history, and other contextual information to derive compelling insights that can power real-time, hyper-relevant, and cost-effective customer experiences. Accelerate customer service with next-best actions We use always-on insights and Pega’s Next-Best-Action approach, which uses AI to identify the most effective action to take next in real-time. It goes beyond offering products and services to recommending service actions, the best channel to communicate with the customer, messages, content, or tailored campaigns resulting in deeper engagement and higher value interactions. With AI-powered workflows that can resolve customer queries and issues and predict the next-best customer service actions, it can improve customer service workflows and deliver better experiences to customers. Automate and orchestrate at scale DaaS enables you to automate and orchestrate customer service journeys to provide a unified experience to each customer. Also, it helps you build intelligent business workflows that will enhance collaboration and improve efficiency. DaaS can empower your business to deliver hyperpersonalized and tailored experiences in real-time, transcending traditional boundaries and channel limitations. With DaaS the possibilities for customer satisfaction, elevated CX and business growth are limitless. ​​Get in touch with us to gain a competitive advantage with AI-powered, real-time decisioning and deliver in-the-moment experiences at scale.