As the world becomes increasingly interconnected, customer expectations are evolving rapidly. Customer relationship management (CRM), powered by AI and analytics, can equip enterprises to thrive in this dynamic business landscape. It can nurture lasting customer relationships and empower businesses with valuable insights to tailor offerings and marketing strategies.
In a CRM and marketing transformation for a Hong Kong-based owner and operator of integrated resorts with entertainment and casino gaming facilities, we integrated advanced Pega tools to delight patrons by presenting them real-time offers on the casino floor. Real-time gaming information was sent from IGT machines and GEMS to Pega to enable contextual offers.
In the digital age, every interaction is a potential turning point, and CRM can make each one a more personalized, timely, and relevant experience. Enterprises can use CRM solutions to transform data into actionable intelligence and position themselves at the forefront of innovation.
It is outcomes like these that enable our clients to provide faster, more efficient, personalized services, earning customer loyalty and ultimately enhancing profitability.
It can nurture lasting customer relationships and empower businesses with valuable insights to tailor offerings and marketing strategies.
In the digital age, every interaction is a potential turning point and CRM can make each one a more personalized, timely, and relevant experience. Enterprises can use CRM solutions to transform data into actionable intelligence and position themselves at the forefront of innovation.
At Areteans, we understand that CRM is not just a tool but the heartbeat of customer-centric business strategies. The right digital solution can help attract, maintain, and grow customer relationships at scale. Our next-generation CRM offerings enable organizations to
Gain a complete view of customers. Provide every customer a 1:1 experience that is as unique as them with accurate and relevant insights based on data from multiple internal and external sources.
Optimize every customer interaction, whether it’s a marketing campaign, a customer service call, or an online purchase by leveraging our customer decisioning hub powered by Pega.
Create, configure and implement workflows independently with pre-built components, custom components and customizable business rules.
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Generative AI:
A primer for CXOs
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Eliminating guesswork:
Taking the next best action with Pega CDH
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