In the world of modern business, navigating the complexity of customer and business demands is no small feat.
With an increasing number of customer touchpoints and rising expectations, the challenge is ever-evolving. Integrating cutting-edge technologies and new channels is essential. As the data landscape continues to expand, it offers numerous opportunities to delight both new and returning customers, outperform competitors, and shape the future of your brand.
We implemented Pega CDH for an Australian leader in telecommunications that delivers cutting-edge communications and entertainment services. The result: a staggering 90% decrease in campaign time to market, and the ability to launch new offers in less than 24 hours.
Imagine how much more a business could achieve by using a Customer Experience Management (CXM) program to drive and uplift Customer Experience and Decisioning. Imagine being able to provide customers real-time contextual offers across multiple channels. By leveraging advanced Pega software applications, Areteans is helping businesses achieve these results, and much more.
With tools such as Customer Decision Hub, NBA designer and Pega CDH, Areteans provides an integrated MarTech strategy that optimizes and streamlines marketing activities to give a 360-degree view of prospects and customers. It will allow marketeers to better understand, predict, and satisfy customer expectations. It will equip marketeers with a unified architecture to harness real-time data and insights to drive personalization across customer relationships, experiences and offerings.
It helps customers achieve the Holy Grail of marketing – 1:1 customer engagement.
With an increasing number of customer touchpoints and rising expectations, the challenge is ever-evolving. Integrating cutting-edge technologies and new channels is essential. As the data landscape continues to expand, it offers numerous opportunities to delight both new and returning customers, outperform competitors, and shape the future of your brand.
Businesses need to have an integrated MarTech strategy that optimizes and streamlines marketing activities to give a 360-degree view of prospects and customers. It will allow marketers to better understand, predict, and satisfy customer expectations. It will equip marketers with a unified architecture to harness real-time data and insights to drive personalization across customer relationships, experiences and offerings.
Our end-to-end MarTech transformation solution begins and ends with customers in mind. At the heart is an AI-powered Customer Data Platform (CDP) that creates a unified view of every customer. It enables real-time data integration to develop digital identities for targeted and personalized engagement across each customer journey. Furthermore, it offers end-to-end automated business intelligence helping businesses reimagine customer loyalty and deliver connected omnichannel experiences that leave a lasting impact.
With next-best-action decisioning, businesses benefit from new use cases, coaching, and solution accelerators featuring out-of-the-box tech accelerators and IT solutions design. Our business consultancy provides deep market insights for strategic decision-making.
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Generative AI:
A primer for CXOs
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Eliminating guesswork:
Taking the next best action with Pega CDH
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